Welcome to our vibrant home of unique pieces that inspire and uplift. We’re dedicated to spreading joy through giving, and our values drive everything we do. Read on to discover what has guided us for the past 30 years...
Where it started
In 1993, a chance encounter over a neighbour’s flat tire led to Caroline’s first commission of handmade cards for a Japanese gallery. Inspired by their success, she began crafting more from her
loft.
Thirty years later, Caroline Gardner is about much more than cards. While we still prioritise thoughtfulness, kindness, and exceptional quality, our range has expanded to include hand ainted ceramics, stylish accessories, loungewear and more. All of Caroline’s designs showcase her distinctive use of colour, along with her signature heart and floral prints.
find out more about where it all began
Our Values
thoughtfulness
We’re a family-run British brand grounded in kindness. We’re not here to be just another gift brand, we want to redefine what it means to give with care and intention.
We’re a team of curious minds who value meaningful ideas and ask thoughtful questions. Whether we’re designing a product or a company process, we take the time to think things through.
creativity
Design is at the heart of everything we do. We approach it with imagination, playfulness, and a love of the unexpected.
From how we design to how we source and work; variety is the spice of life, so it’s always good to think about things creatively, no matter what the task.
quality
We are design-led, creating products that overdeliver on detail and quality. Our designs are accessible, always value for money, and crafted with care.
Everything we do aims for the highest standards, sacrificing margin if necessary to create beautiful products and customer service we’re proud of.
responsibility
We believe beautiful things should be made beautifully - with care for people and planet. From the materials we choose to the way we work; we consider our impact at every step. We design to last, reduce waste where we can, and make conscious choices every day.
Responsibility also means living our values every day. Each of us plays a part in shaping the business we want to be, one thoughtful choice at a time.
our charity partner
We’re incredibly proud to have raised over £290,000 for Meningitis Now, a charity with personal significance to Caroline and Angus. Our charity Christmas cards raise funds and awareness, and our team members have also contributed by running marathons and assisting at events.
Our Shop
Our store is nestled among the exclusive boutiques and vibrant atmosphere of Marylebone High Street, surrounded by small independent shops and a weekly farmers market.
