On Friday 30th July we held a personalisation event in our store on Marylebone High Street. The 30th of July is International Friendship Day, a chance to show our appreciation for our friends, who mean so much and are with us through the highs and lows.
What better way to do this than to treat your friends to a little gift made ESPECIALLY for them!?
Our product designer, Steph, took a break from designing prints and products for our new season ranges, and got practising her lettering in Head Office ahead of the in-store event. On the day, she set up a table in the window of our lovely store, beautifully hand-painting initials onto keyrings, notebooks and small accessories, so that our customers could order a gift online and have it personalised.
Unlike standard personalisation or monogramming done by machine, ours was hand-done with a brush, using special leather paint, in a combination of vibrant hues selected for the product at hand. This makes every piece unique!
It's the attention to detail that really makes a gift thoughtful and appreciated, and we think this provided just that! There needn't be an occasion to express how much a friend means to you, but if you're looking for an excuse, National Friendship Day is just the thing!
If you came to visit us or ordered online for this event, we hope your friends love their personalised gifts and will use and treasure them.